Have you ever wondered how your site looks on a mobile device? Does it load quickly, or even at all? Can your customers find what they need easily? Try doing this now. Take out your phone and enter your website url into your phone browser and find out right now. Chances are your website is…
Category Archives: Online Marketing
SEO Best Practices: How to Optimize Your Site and Get Ranked
I’m constantly being asked how I go about optimizing a business site for the search engines, so today I’d like to share the following best practices that you can follow (or keep tabs on your web master) to ensure your site is being indexed correctly in Google. Who’s this for? Anyone wishing to improve their…
Guide to Establishing Your Business on Twitter
The most obvious business use of Twitter is to connect and meet potential customers the same way you would at a networking event or tradeshow, then share information (content) that pertains to their interest in getting to know, like and trust you and your company’s products and services. So let‘s get started with Twitter! The…
How to Effectively Promote Your Business With Facebook Advertising
Once you have your Facebook page all set up, Facebook advertising can be one of the most effective ways to promote your product, brand or promotion, thanks to its highly targeted nature. Here are several simple tips on how to improve the performance of your Facebook advertising campaigns. Note: Although these may sound simple, in…
7 Ways to Engage Facebook Fans & Generate Sales
Here are 7 simple ways to engage your fans to generate sales. # 1: Use the Facebook Page Status Updater It is crucial that you start engaging your Facebook fans as soon as possible, because whether something shows up in a user’s news feed, or not, is determined by whether or not they actually come…
Facebook Marketing: Common Mistakes That You Need to Avoid
I think it’s important to note some of the things that I’ve seen a lot of businesses do, which I think you need to stay clear from. The first mistake most businesses make when they start out in the Facebook marketing game is assume that all they have to do is set up a Facebook…
10 Ways to Improve Search Engine Rankings with Off Page SEO
No matter why you have a website or what your intentions are, you should always be striving to improve search engine rankings through the use of “off page” SEO. While most small business owners and webmasters understand that this is an important step towards online success, most still have no clue about how to achieve…
Banner Ad Click Through Rates and How to Improve Them
I’m constantly being asked by clients about how to improve their banner ad click through rates, so I figured I’d write a post to share some ways I personally use to increase conversions and drive up ROI. These might seem a little basic at first but it’s surprising how many people I see who fail…
Google Adwords unleashes yet another slap!
Google Adwords came down with another big slap a few days ago and has banned literally thousands of Adwords advertisers leaving them with very little information as to why. It doesn’t matter if they were promoting CPA offers, Clickbank products or their own product or website. The problem is that Google’s emails simply don’t tell…
About
Welcome! I'm the Managing Director at Smart Media Innovations Pty Ltd. I guess you could say I have a passion for marketing. If you need some free advice, please contact me here or feel free to use the form below.Featured Posts
Mobile Website Optimisation: Is your site up to scratch?
Have you ever wondered how your site looks on a mobile device? Does it load quickly, or even at all? Can your customers find what they need easily? Try doing this now. Take out your phone and enter your website url into your phone browser and find out right now. Chances are your website is…
Continue Reading »
SEO Best Practices: How to Optimize Your Site and Get Ranked
I’m constantly being asked how I go about optimizing a business site for the search engines, so today I’d like to share the following best practices that you can follow (or keep tabs on your web master) to ensure your site is being indexed correctly in Google. Who’s this for? Anyone wishing to improve their…
Continue Reading »
Understanding the Mobile App Development Landscape
It is important that you understand the Mobile App and Mobile Web development landscape before getting involved in the world of Mobile Marketing. Here is a simple introduction to the Mobile App development world. Mobile Apps A mobile app is a piece of software that a consumer downloads onto their phone from a specific location…
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